Data Protection and Data Regulation Trends for 2024 | ICO Priorities and Key Dates

In 2024, the world of data protection and broader data regulation is set to be a hive of activity, with a number of hot topics and priorities on the agenda. From UK data protection reform to international data transfers, harmful website designs, online advertising, artificial intelligence, certifications, and beyond, there is much to keep an eye on this year.

One of the key areas of focus is the UK data protection reform, with the Data Protection and Digital Information (DPDI) Bill making its way through Parliament. The bill aims to reform UK data protection law and is expected to become law in spring 2024. Businesses will need to consider the potential changes to their governance frameworks and compliance approaches as a result of the bill.

International data transfers will also be in the spotlight, with developments such as the EU-US Data Privacy Framework and the UK-US Data Bridge impacting data flows between regions. Businesses will need to stay abreast of these changes and ensure compliance with the evolving regulatory landscape.

Harmful website designs, also known as dark patterns, will continue to be a focus for regulators, with the ICO warning against non-compliant cookie consent mechanisms. Businesses will need to review their website designs and cookie consent mechanisms to ensure compliance with regulations.

Online advertising, artificial intelligence, and certifications are other areas where regulatory scrutiny is expected to increase in 2024. From cookie compliance to children’s data protection, businesses will need to stay vigilant and proactive in addressing these issues.

Overall, data protection law remains a crucial pillar of the data regulation world, but it is increasingly intersecting with other areas of regulation. Businesses will need to be aware of these intersections and work collaboratively to address issues in a holistic and forward-thinking manner.

With key dates such as the expected passage of the DPDI Bill, the implementation of the EU Data Act, and the deadline for implementing new UK data transfer agreements, 2024 is shaping up to be a busy and important year for data protection and regulation. Stay tuned for further developments and updates as the year progresses.